The BNI Testimonial is fundamental to chapter meetings. Here are some guidelines for giving a good one.
- Focus on one person. A good testimonial is about one other member. Go into detail about how good they are.
- Be specific. Talking in generalities does little or no good. “Specific is terrific in BNI.”
- Whenever possible, make it a first-person testimonial. Even with an outside referral, you can say “My client/friend/colleague told me…”
It’s great to put your testimonial in writing, but that’s not a requirement of BNI. Go ahead and give your testimonial, and make it personal.